Allow me to showcase your coffee equipment and generate trackable sales.
Trusted by world class coffee brands including…
How Collaboration Works
My job is to sell your grinders, coffee machines and accessories to customers who love them because they have seen my reviews which motivate them as well as thoroughly educating them about both the benefits and limitations of your equipment.
That way, when a customer buys and uses your item, they’ll be fully appreciative of both its features and limitations, and they’ll therefore be much more likely to think favorably of your brand.
You are welcome to browse my library of reviews on my YouTube channel at www.youtube.com/@tomsgrinderlab
In the interests of transparency, here’s a few points to consider.
#1: I don’t buy coffee kit. You need to be OK with sending any pre-agreed items to me without cost.
#2: If after testing your item I decide that I can’t endorse it, then I won’t publish the review and I’ll return the item to you, provided you organize shipment. At time of writing, this has only happened twice.
#3: Someone from your team needs to make themselves available for my questions about technical aspects as well as providing responses to anything that I perceive as a limitation. This collaborative process is a feature of my reviews and makes for a well- balanced video. Naturally, I’ll be the final arbiter of review content.
#4: A review typically involves a month of using your item and then two days creating, recording, editing and publishing the review. I get paid for all this work in one of two ways:
- I will retain ownership of the reviewed item and may sell it to pay for my time spent testing and reviewing.
- You or your resellers may supply me with a discount code of 5% for the buyer and I will be paid a percentage (negotiated but sensitive to your margins), for each sale that I generate. Ideally, I’ll also be provided with an affiliate link so that sales are transparent and trackable in real-time at my end.
You can start the ball rolling by emailing me directly at tom@tomsgrinderlab.com or reach out to me via WhatsApp on +61 404 885 553
My Review Workflow
- I personally use every item daily for 30 days prior to starting a draft review. (I don't do “unboxing" or “first looks" reviews because my brand is all about robust, in-depth, user-perspective content.)
- During the time that your item is on my coffee bench I am frequently making notes which becomes raw material for the review.
- I then start the draft of the written review and I purposely spread this out over a minimum of five days (often many more) because I find that fresh and important points come to mind by leaving the review and coming back to it the next day.
- I post on forums to gain direct feedback from users of your kit and these alternate perspectives may be included in the review if they add something new. (I believe that readers and viewers are reassured by hearing from more than one voice.)
- After 30 days of daily use I prepare, record, edit and publish the review on YouTube and let you know that its live.
To inquire about a review by Tom’s Grinder Lab please email me directly tom@tomsgrinderlab.com.